<목차>
Ⅰ. 시장 평가 및 주요 이슈 ·································································································3
1. 개요··································································································································3
가. 시장 전망 ···················································································································3
나. 주요 경제지표 ············································································································3
2. 2021년 주요 이슈 및 전망 ······························································································4
가. 산불･코로나19 타격 완화 위한 경기부양책 발표 ······················································4
나. 최대 무역국 중국과 외교 갈등 심화 ··········································································6
다. 자원 수출로 경제 위기 극복 추진 ·············································································6
라. 바이오헬스 산업 성장 본격화 ····················································································7
마. 디지털 경제로 이동 ····································································································8
Ⅱ. 비즈니스 환경 분석·······································································································10
1. 정치/경제/산업/정책 환경 ······························································································10
2. 시장 분석·······················································································································14
가. 시장 특성 및 전략적 가치 ·······················································································14
나. 수출 ·························································································································17
다. 투자 ·························································································································20
라. 프로젝트 ···················································································································22
3. 한국과의 경제교류 및 주요 경제협력 의제 ····································································25
가. 교역 ·························································································································25
나. 투자 ·························································································································27
다. 주요 경제협력 의제 ··································································································29
Ⅲ. 진출전략························································································································30
1. SWOT 분석 및 전략 도출 ····························································································30
2. 주요 이슈･산업별 진출전략 ····························································································31
3. 한-호주 경제협력을 통한 진출전략 ················································································39
첨 부
1. 수출유망품목(상품)··········································································································44
2. 수출유망품목(서비스) ······································································································47
3. 2021년도 KOTRA 주요 사업(잠정) ···············································································50
4. 2021년도 주요 정치･경제 일정 및 유망 전시회 캘린더 ···············································51
부 록
대(對) 호주 K패키지············································································································52
